Nowadays, as a necessity for millions of households to store their clothes , the wardrobe has undergone an upgrade and transformation from a single wardrobe to an overall wardrobe. The wardrobe industry has gradually been subdivided from the home furnishing industry and has become a new emerging enterprise with hundreds of billions of dollars. market. In addition, the overall wardrobe market has a low barrier to entry and a large profit margin. It has a huge potential consumer group of hundreds of billions of yuan each year. It is quite concerned by the industry. Here, it is analyzed that the overall wardrobe will be the potential stock of the home industry in the next few years. ".
Analysis of the overall wardrobe
The most favorable domestic market for grabbing the wardrobe is that other households belonging to the home furnishing industry have their own large-scale production technology, personalized customization experience and similar market base. Many of the big brands in the home furnishing industry are “striking for the wardrobe†and are looking forward to a share of the overall wardrobe in China. Guangzhou Jianbo Exhibition official website has seen new wardrobe products launched by various home brands. Among them, major home brands such as furniture, wooden door old brand Huahe, cabinet famous brand Europe, etc. are on the list.
However, domestic companies also have the advantages of localization, such as more flexibility, relatively easy to control costs, and design more in line with local user habits. In short, all aspects are more suitable for Chinese culture, more suitable for Chinese consumer groups, and these are the winners. The decisive advantage of the Chinese market. According to market research, it is not a foreign brand that can really win the overall wardrobe market in China, but a local brand that has a price advantage and understands Chinese consumers.
At present, the domestic furniture production giant Huahe, which has 55 years of furniture production experience, has three unique advantages compared with the local wardrobe brand. Advantages of products: Huahe is a leading enterprise in the production of wood products. Its solid wood furniture series and set door series have complete product structure and can provide complete solutions: processing advantages: Huahe Group Huahe Furniture Co., Ltd. has a complete woodwork Processing experience and equipment, with the experience of wood products processing that most manufacturers in the wardrobe industry do not have: design advantages: international top designers carry out original design according to Chinese consumer spending habits. Whether it is to meet the consumption habits of Chinese consumers, or to cater to consumers' needs for the overall home, or for the long-term strategic development of the brand itself, the wardrobes made by local furniture brands will be more competitive.
The irresistible development trend, such as Huahe, a large home brand that already has a full set of household products such as furniture wooden doors and cabinets, the perfection of the wardrobe will be a big step for its entry into the overall home. The wardrobe industry is undoubtedly the sunrise industry in the next decade. The most potential growth stocks in the furniture industry are worth looking forward to!
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